It was during a Paris fashion week bridal runway show for Japanese wedding dress mega brand, Four Sis & Co that it struck me. Wedding attire—one of the most emotionally charged pieces of fashion—has ... Yumi Katsura, a bridal fashion designer known for popularizing Western-style wedding dresses in Japan, died Friday, her company said.

Understanding the Context

She was 94. Katsura, whose real name was Yumi Yuki, studied haute ... Forbes: Five Branding Lessons From Japanese Wedding Giant Four Sis & Co.